Michiel played an important part in their marketing strategies by creating content with impact. He uses data and cutting edge technologies to increase fan base, fan engagement and profits.
He will teach you how to craft your narrative, and align all your social media channels for content with maximum impact.
All of our coaches are seasoned experts in various fields of expertise – from DJ/producers to bookers, and from label owners to PR kingpins and social media gurus. They can help you grow and further develop in the fields of music producing, DJing, artist career, marketing strategy and events.
Would you like to know more about this course, including personal coaching?
The Amsterdam-based School of House was founded in 2015 on the idea of sharing 30 years of knowledge and experience in electronic music and events with new generations. Our aim is to focus on knowledge transfer within the dance industry, through masterclasses — standing on the shoulder of giants.
In the past five years, over 2500 talents from all over the world have followed our classes at the A'DAM Tower — in the fields of DJing, Music & Production, Artist Business and Events & Organisation.
Together with the Conservatory of Amsterdam, we've also set up the Amsterdam Electronic Music Academy (AEMA), the first Associate Degree of its kind, educating talented musicians to become professional DJ/Producers.
“Taking part of the course was a great experience! I definitely learned a lot, I recommend it to all interested in electronic music and who want to make a move into the dance industry. The assignments helped me to get a better view and perspective on my social media.”